[Virtual half day] In our digital age many organisations aspire to become data driven and are investing heavily in new technologies to make it happen. But this investment will not deliver its promised riches unless the data itself on which it depends is fit for purpose and of the required quality in terms of its accuracy, completeness and reliability. This workshop will help you identify data quality problems and their impact in your organisation. Nigel Turner will guide you through a simple five step approach to deliver and sustain improvements. It really can be as simple as A to E.